Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
According to Google, the perception of the loading speed of a webpage, its display, the actual loading speed, and the website’s fluidity are some of the most important criteria of the user experience. Whether good or bad, it has a significant impact on user engagement …
Accurate data is essential for decision-making. Google Analytics can provide that data, but it may need a bit of sanitizing. Filters in Google Analytics can remove data impurities, such as: Development or other internal (employee) traffic, Inconsistent capitalization of URLs, titles, events, campaigns, and similar, Multiple …
When the world’s largest social media network decides to become an ecommerce platform, you can bet it will impact the industry and make a difference long-term. On May 19, 2020, Facebook added ecommerce Shops to Facebook business pages and Instagram business profiles. To be certain, Facebook …
This week, after a 12-year hiatus, Google reintroduced free listings to the shopping tab of search result pages. These free listings potentially fill a need that has been festering for years: enabling more ecommerce sites to compete in shopping searches. Google’s new free shopping listings appear …
Since Google’s May 2020 Core Update has been announced and rolled out, a lot of e-commerce website owners are working in a frenzy to improve the ranking of their websites. However, being at the top is not the only factor to convert your website’s visitors …
App Store Optimization (ASO) means optimizing your app in a way that increases its discoverability and visibility in the app stores, such as Google Play, Amazon AppStore, and Apple App Store. In short, ASO is performed to improve the ranking of mobile applications within app …
Search engine optimization takes time and money. If you’re short on time but have the money, an agency or consultant is an option. If you’re short on money, use these do-it-yourself tips to boost your site’s organic rankings. 1. Improve Title Tags Look at your highest-level …
There are a variety of ecommerce platforms for merchants and creators of videos, ebooks, software, and other digital goods. Here is a list of platforms to sell digital products. There are simple, dedicated tools to sell basic digital goods, and there are advanced platforms to offer …
When a website links to your online store, that site is indicating it finds your content valuable enough to share with its own audience. Google and other search engines recognize this vote of confidence, which may boost your site’s ranking. For this reason, many search engine …
Social media management tools can help you to plan and publish posts and campaigns, measure engagement, and find out what people are saying about your brand and competitors. Here is a list of social media management tools for 2020. Some of these focus on publishing content; …
