Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
How many characters of text can News Feed ads have again? What about image dimensions for the Right Column sidebar? Between various image sizes and character requirements, figuring out how to optimize your Facebook ads for the various page spaces and ad objectives available to you …
Most people see search engine optimization, or SEO, as having two parts: on-site optimization and off-site optimization. Both of these having to do with content, keywords, and links, but a lot of the time technical SEO gets overlooked. Many people are either not educated enough about …
Local search is powerful for small businesses: four out of five consumers use search to find local information, which means if your business isn’t optimized for local search, you could be missing out on 80% of your potential customers. In short, local SEO is critical if …
The internet lets you reach billions of people around the globe, but if you’re like many small or local businesses, world domination isn’t really on your radar (not yet, anyway). What makes your business tick is your local community, whether on the town, city, county, or …
I’ve registered hundreds of domain names over the years. During that time, I bought a domain from virtually every platform in existence. Some experiences were great, others were awful, and the majority fell somewhere in the middle. Whether you’re buying a domain for the first time …
GoToMeeting ranks high on our list of the best conference call services. The platform has virtually all of the tools you’ll need to run a successful business meeting. GoToMeeting stands out for its exceptional call quality, robust features, and excellent customer service. Whether you’re a small, …
As a marketer, you’ve likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally. The video-based social app has incredible potential for marketers, particularly since it’s so popular with the Gen-Z and …
59% of U.S. workers say communication is their team’s biggest obstacle to success, followed by accountability. Managing multiple projects at once, delegating tasks, and collaborating across teams is difficult on a good day — but can become downright impossible when unforeseen obstacles get in the way. …
While brand advertising on YouTube has been around for a while now, adopting the platform for direct response B2B advertising is relatively new. Unlike branding, direct response focuses on compelling people to take immediate action after watching an ad. This action can be a site visit, …
