Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
Artificial intelligence-based marketing tools are proliferating. Example use cases include ad optimization, competitor monitoring, content creation, and more. Some of the tools include human editing features; others act autonomously. Several are free to use. Here are 21 AI tools to streamline marketing and drive results. Ad, …
A brief history of Google’s mission to make the web faster In 2009, by issuing a call to arms to “make the web faster”, Google set out on a mission to try and persuade website owners to make their sites load more quickly. In order …
30-second summary: If conveying the value to C-suite wasn’t challenging enough, SEOs are now having to deal with the GA4 shift Does your SEO reporting take hours or days? Is it too detailed, or not detailed enough? Buy back some time for a cuppa and a …
ChatGPT is generating a lot of buzz in the marketing industry, and if you’re a marketer, you’re probably wondering how to use the technology to its full potential. Fortunately, I’ve compiled a list of 190 prompts to enter into ChatGPT to take the guesswork out of …
Today, most marketing teams are focused on driving traffic toward websites in hopes that this traffic then converts into qualified leads for sales reps to close. But that’s only half the battle. Getting more out of existing traffic and leads (versus entirely new traffic) can propel …
If you’d like to expedite data analysis and reporting, then using a sales or marketing Excel template is an excellent option. Whether you’re looking for a sales dashboard or a marketing planner, Microsoft Excel will easily allow you to create one with your company’s data — …
Ecommerce is a multi-million dollar industry that’s poised to grow as physical retailers struggle to keep their doors open, and consumer trust in big brands wanes. If you want your online shop to be part of the small business renaissance, Nexcess Managed WooCommerce is a fast, …
Creating search-optimized content can pose a dilemma. Skilled writers don’t always understand search engines, and skilled search optimizers aren’t necessarily good writers. The distinction is important given Google’s emphasis on quality content — clear explanations reflecting personal expertise, experience, and authority. That’s the purpose of an …
Social media management tools can help plan and publish posts, engage consumers, monitor dialog about your brand, and measure the results. Here is a list of social media management tools for 2023. There are inexpensive, streamlined tools and sophisticated platforms with smart artificial-intelligent features to automatically …
Google Ads has introduced helpful updates in the last month. These include automatic assets, value-based bidding, and interface design enhancements. Automatically Created Assets Google has long offered advertisers automated assets for responsive search ads. Advertisers can enable this option for each campaign, but many decline owing …
