Category: Internet Marketing

Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.

16 Tools to Create an Online Course

An online course can generate revenue, grow an audience, and establish expertise. Given the range of helpful tools, it’s relatively easy to create, distribute, and monetize a course. Here’s a list of tools to create an online course. There are all-in-one platforms to build and manage …

Product Page Headlines Drive Conversions

Every product has a name. It could be short and simple or long and tedious. It can be definitive, witty, or subtle. And unless it’s your company’s product, you have no control over it. But there’s an alternative way to grab shoppers’ attention: headlines. If you …

Using Wikipedia for Content Marketing, SEO

Wikipedia can be helpful for content marketing, link building, and entity research, helping marketers reach an audience of potential customers. To be clear, since at least 2007, all external links from Wikipedia include the nofollow attribute, directing search engines not to count the links in page-ranking …

12 Tools for YouTube Search Optimization

YouTube is the second most visited website, after Google. Success on YouTube requires compelling videos (i.e., stunning visuals, correct length). But it’s equally important to optimize those videos for visibility and search rankings. Fortunately, there’s a variety of free and premium tools to help. Here is …

UX: an important SEO ranking factor

30-second summary: The story of SEO and UX began almost 20 years ago with both making a foray into the market in the 1990s After years of analyzing data, I found that UX is a critical ranking factor for SEO If you’ve exhausted all your SEO …

Google Ads rolling out auto-applied recommendations

Google announced this morning the official launch of auto-applied Google Ads recommendations. The company is “rolling out the option to apply recommendations automatically.” This is an opt-in feature, and you can choose from over 17 recommendations to apply automatically within the Google Ads setting. Google Ads …